Ratioed

Also called: The ratio

When a post gets far more critical replies or quote posts than likes, a sign that people disagree with it.

Getting ratioed started on Twitter: a post with 2,000 replies and 200 likes has clearly gone badly. The replies aren't praise.

For brands it's an early warning. Deleting the post rarely helps, as screenshots last; a straightforward response or correction usually does.

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